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Sell4
Wayfair Inc.
W
Total Value
$15.9M
Net $15.9M sold
Sales
$15.9M
4 transactions
Company Information
- Company Name
- Wayfair Inc.
- Ticker Symbol
- W
- CIK
- 0001616707
Insider Information
- Name
- Conine Steven
- Role
- Co-Founder, Director
- Location
- BOSTON, MA
DirectorOfficer
Filing Details
- Filing Date
- Nov 26, 2025
- Transaction Date
- Nov 24, 2025
- Accession Number
- 0001620052-25-000042
- Form Type
- 4
- Net Trading Amount
- -$15.9M
Non-Derivative Transactions
| Date | Security | Shares | Price | Type | Value |
|---|---|---|---|---|---|
| Nov 24, 2025 | Class A Common Stock | 740,000 | — | C | — |
| Nov 24, 2025 | Class A Common Stock | 42,122 | $105.24 | Sale | $4.4M |
| Nov 24, 2025 | Class A Common Stock | 76,770 | $105.87 | Sale | $8.1M |
| Nov 24, 2025 | Class A Common Stock | 28,883 | $106.92 | Sale | $3.1M |
| Nov 24, 2025 | Class A Common Stock | 2,225 | $107.66 | Sale | $239.5K |
| Nov 24, 2025 | Class A Common Stock | 110,000 | — | Bona Fide Gift | — |
| Nov 24, 2025 | Class A Common Stock | 30,000 | — | Bona Fide Gift | — |
Derivative Transactions
| Date | Security | Shares | Exercise Price | Type | Value |
|---|---|---|---|---|---|
| Nov 24, 2025 | Derivative | 740,000 | — | C | — |
Footnotes
- (F1)On November 24, 2025, the reporting person converted, at his election, 740,000 shares of his Class B Common Stock into Class A Common Stock. Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date.
- (F2)The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 29, 2025.
- (F3)The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $104.50 to $105.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- (F4)The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $105.50 to $106.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- (F5)The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $106.50 to $107.49, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- (F6)The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $107.50 to $107.82, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- (F7)These shares were transferred to a donor advised fund.
- (F8)These shares were transferred to the Conine Family Foundation.
- (F9)Represents shares directly owned by SK Ventures LLC, of which the reporting person is a member and may be deemed to be a beneficial owner.